The sixties was the ultimate time for make up. It was no longer strictly the domain of the adults; many cosmetic companies noted a huge increase in teenage customers.
This was inevitable with magazines like Vogue and Harpers Bazaar teaching step-by-step instructions to young ladies.
The main focus of the look had shifted from the 1950’s siren pout; it was all about the eyes, the bigger and rounder the better. Many people still use this look now.